Broken Arrow City Council
Meeting of: 05-17-2016
To: Mayor and City Council
From: Office of Tourism
Title:
title
Approval of and authorization to execute a Consulting Services Agreement for a tourism asset inventory and market research strategic planning project with Young Strategies, Inc.
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Background:
On April 5, 2016, City Council approved a request from the Broken Arrow Convention and Visitors’ Bureau (CVB) for a market research study and tourism asset inventory with Young Strategies, Inc. The asset inventory will provide a program of work for future programming and direction for the CVB.
The research will establish a visitor profile and then measure and evaluate the economic impact of tourism in Broken Arrow. These objectives would include the reasons people visit Broken Arrow, where they visit from, activities they are doing, and demographic information.
Mr. Berkeley Young of Young Strategies, Inc. prepared a Consulting Services Agreement for the City of Broken Arrow. Staff recommends that the Council approve the Agreement and authorize its execution. Expenses associated with this Agreement will come from the Broken Arrow Convention and Visitors’ Bureau fund balance.
Cost: $54,160.00
Prepared By: Lori Hill, Tourism Director
Reviewed By: Assistant to the City Manager/Economic Development Coordinator
Legal Department
Finance Department
Acting Assistant City Manager - Administration
Approved By: Michael L. Spurgeon, City Manager
Attachments: Young Strategies, Inc. Consulting Services Agreement
Recommendation:
Approve and authorize execution of a Consulting Services Agreement with Young Strategies, Inc.