Broken Arrow City Council
Meeting of: 03-24-2026
Title:
title
Approval of and authorization to renew the Blue Zoo subscription
End
Background:
Blue Zoo Analytics provides advanced, privacy-compliant visitor analytics that allow us to accurately measure foot traffic patterns across our events and parks. Unlike traditional counters or manual reporting, Blue Zoo uses passive, anonymized signal detection to deliver real-time insights into how customers move through our spaces, how long they stay, and which areas receive the most engagement.
Cost: $8553.60
Funding Source: IT Maintenance budget
Requested By: Scott Carr, Director IT
Approved By: City Manager’s Office
Attachments: Attached
Recommendation:
recommend
Approve and authorize to renew to renew the Blue Zoo subscription
end